COSMIC


COSMIC is a speculative brand that creates a space for individuals to deepen their spiritual practices in the digital age. An immersive online platform, COSMIC uses advanced technology such as virtual-reality guided meditation events, online chat forums, AI assistive horoscope analysis and more to revolutionize the way people engage with spirituality and personal growth.

Click here to see the PDF version.
Branding  Graphic Design








    Project Details


    Role: Hybrid Visual Identity @ NYU IDM
    Duration: Jan 2024 - Mar 2024
    Tools: Adobe Illustrator, Adobe InDesign, Figma

    Project Overview


    I created a brand guidelines document that curates the visual identity of the brand, and expanded on these guidelines by creating mockups of how they can be implemented.



    Design Ideation


    Typography

    I wanted the brand that combined a futuristic look and organic shapes to convey this modern expression of spirituality.

    Color

    I found a shade of blue named “Cosmic Blue”, and I knew this had to be the primary color.





    Some select pages are showcased below.
     



      Select Pages:





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      CONTACT ME:
      neha.obil@gmail.com